So you want to open a Medieval, Victorian, or Fantasy Pub? So do I. Here is a step-by-step list of a typical business plan for opening a pub.
1. Location, location, location. Town, County, State. Near a highway. Enough space, at a reasonable cost (low monthly fees: mortgage, lease, rent, utilities, etc.). Easy access Parking.
2. Get a business license, liquor license, insurance, inspections, permit for a club, and whatever else is needed legally in that location.
3. Order enough beer, liquor, wine, and a few food items to last a month or two; always keep stocked, and sell it for more than you pay for it.
4. Advertise locally, in print, and on-line; with proper signage.
5. Have a reason for people to come and keep coming back; quality food & drink; affordable costs; membership dues or benefits that other places do not offer; atmosphere and special social scene.
6. File proper income taxes; accounting for employees and sales.
7. Deal with problems as a benevolent over-lord.
Sounds simple doesn’t it? So why has it not happened yet? The problems come with the initial start-up costs and rent. Even with a steady stream of patrons, there is no guarantee that sales will cover the cost to run the place; and that is the big gamble – the risk.